Deals

Boksi Buys Goodlife in an Eight-Figure Deal
Deals
Boksi's eight-figure purchase of Goodlife Management — its third German bolt-on since 2024 — buys the Helsinki platform 30 established beauty-and-lifestyle creators and L'Oréal/LVMH client relationships, not fresh capital. With only a €7M Series A on record since 2023, the acquisition leans on equity: founder Armin Danesh becomes a shareholder in Boksi's parent rather than cashing out.

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Deals

Boksi Buys Goodlife in an Eight-Figure Deal